Fly I Am Apparel Co.
FLY I AM APPAREL CO.
Scope of Work
Brand Identity
Brand Photography
Apparel Design
Social Media Assets
Marques West, the founder of Fly I Am, initially reached out to me to help him with a few T-shirt designs for his apparel company. That project evolved into a full brand identity complete with a new logo and solidified branding strategy. We first narrowed in on the mission behind his clothing company and his ideal consumer. Then we decided to make his branding and apparel designs appeal to young entrepreneurs who wanted to pay tribute to ancient traditions and ideals.
Once the brand identity was solidified, we went ahead and created custom t-shirt and social media assets for the clothing line.
Part one of the Brand Photography session with Marques West aka Mac West of Fly I Am Apparel Co.
